A TYPICAL ACQUISITION STRATEGY EXAMPLE IN THE BUSINESS SECTOR

A typical acquisition strategy example in the business sector

A typical acquisition strategy example in the business sector

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Listed below are a couple of business approaches relating to acquisitions



Many people assume that the acquisition process steps are always the same, whatever the firm is. However, this is a frequent mistaken belief due to the fact that there are actually over 3 types of acquisitions in business, all of which come with their own procedures and strategies. As business people like Arvid Trolle would likely verify, among the most frequently-seen acquisition methods is called a vertical acquisition. Essentially, this acquisition is the polar opposite of a horizontal acquisition; it is where one company acquires another business that is in a totally different place on the supply chain. As an example, the acquirer company may be higher on the supply chain but opt to acquire a company that is involved in a crucial part of their business functions. Overall, the beauty of vertical acquisitions is that they can bring in new earnings streams for the businesses, in addition to lower expenses of manufacturing and streamline operations.

Prior to diving right into the ins and outs of acquisition strategies, the 1st thing to do is have a firm understanding on what an acquisition actually is. Not to be confused with a merger, an acquisition is when one company purchases either the majority, or all of another company's shares to gain control of that company. Generally-speaking, there are around 3 types of acquisitions that are most common in the business realm, as business people like Robert F. Smith would likely know. One of the most usual types of acquisition strategies in business is referred to as a horizontal acquisition. So, what does this imply? Essentially, a horizontal acquisition entails one company acquiring a different firm that is in the very same market and is performing at a comparable level. Both firms are generally part of the exact same market and are on an equal playing field, whether that's in manufacturing, finance and business, or agriculture etc. Frequently, they might even be considered 'rivals' with each other. Overall, the main advantage of a horizontal acquisition is the increased possibility of raising a firm's client base and market share, in addition to opening-up the chance to help a company expand its reach into brand-new markets.

Among the several types of acquisition strategies, there are two that people tend to confuse with each other, perhaps as a result of the similar-sounding names. These are referred to as 'conglomerate' and 'congeneric' acquisitions, which are two very separate strategies. To put it simply, a conglomerate acquisition is when the acquirer and the target firm are in totally unrelated industries or engaged in different endeavors. There have been many successful acquisition examples in business that have included 2 starkly different firms with no overlapping operations. Usually, the purpose of this approach is diversification. For instance, in a circumstance where one services or product is struggling in the current market, companies that also possess a diverse range of other products and services often tend to be more secure. On the other hand, a congeneric acquisition is when the acquiring business and the acquired company belong to a similar sector and sell to the same kind of customer but have relatively different services or products. One of the primary reasons why companies could opt to do this kind of acquisition is to simply increase its line of product, as business people like Marc Rowan would likely confirm.

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